Research
We are proud of the fact that we are a research-led University, a fact proven by our department's second placed national ranking in the latest (2006) PBRF (Performance Based Research Funding) assessment round. Our strong research focus, coupled with the size and diversity of our staff, means that we have the ability to develop and deliver large scale longitudinal research projects across a wide range of marketing topics. In turn, these provide answers that make a difference to the lives of people in business, our students and the communities we contribute to.